The new Google quality content update focuses on content that helps humans and isn't overly emphasizing SEO value. This means that content should be actionable and...
There are many types of careers within the field of digital marketing. The type of experience, aptitude, and natural abilities required vary widely. Regardless of your […]
The future of SEO will be greatly affected by AI. It will be able to optimize your current content and suggest keywords and the right length. For years, SEO has been focused on relevance, quality, and value. Now, AI can help you optimize existing content...
Assuming AI can write marketing copy, what are the ethical considerations? While it is true that these systems can provide ideas, they will always require human […]
While it might be tempting to use one methods, it can be risky to try to improve your business results with one at the expense of the other. This article compares the two and highlights the major differences.