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    • geraldbuckley
    April 17, 2022
    Published by geraldbuckley on April 17, 2022
    Categories
    • Digital Marketing
    • Technology

    The State of Marketing Automation Via Artificial Intelligence in 2022

    AI allows marketers to draw insights from the behavior of a customer base to tailor marketing campaigns to their preferences.
    Do you like it?6
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    February 15, 2022
    Published by geraldbuckley on February 15, 2022
    Categories
    • Digital Marketing
    • Search Engine Optimization
    • SEO
    • Technology

    Digital Marketing Careers in 2023

    There are many types of careers within the field of digital marketing. The type of experience, aptitude, and natural abilities required vary widely. Regardless of your […]
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    February 14, 2022
    Published by geraldbuckley on February 14, 2022
    Categories
    • Digital Marketing
    • Search Engine Optimization
    • SEO
    • Technology

    You be the judge: Can Artificial Intelligence Write Well Enough For SEO?

    The future of SEO will be greatly affected by AI. It will be able to optimize your current content and suggest keywords and the right length. For years, SEO has been focused on relevance, quality, and value. Now, AI can help you optimize existing content...
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    February 13, 2022
    Published by geraldbuckley on February 13, 2022
    Categories
    • Digital Marketing

    Google’s ZMOT (Zero Moment of Truth)

    What is it and why should you care? When a consumer connects their smartphone to a website, it activates the ZMOT. This is the moment when […]
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    February 3, 2022
    Published by geraldbuckley on February 3, 2022
    Categories
    • Search Engine Optimization
    • SEO
    • Technology

    Ethical Considerations When Using AI to Write Marketing Copy

    Assuming AI can write marketing copy, what are the ethical considerations? While it is true that these systems can provide ideas, they will always require human […]
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    January 1, 2022
    Published by geraldbuckley on January 1, 2022
    Categories
    • Search Engine Optimization
    • SEO
    • Technology

    Is SEO Better Than PPC?

    While it might be tempting to use one methods, it can be risky to try to improve your business results with one at the expense of the other. This article compares the two and highlights the major differences.
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